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Use DevOps principles with Google Cloud Platform (GCP) to develop applications and services. This book builds chapter by chapter to a complete real-life scenario, explaining how to build, monitor, and maintain a complete application using DevOps in practice. Starting with core DevOps concepts, continuous integration, and continuous delivery, you’ll cover common tools including Jenkins, Docker, and Kubernetes in the context of a real microservices application to deploy in the cloud. You will also create a monitor for your cloud and see how to use its data to prevent errors and improve the stability of the system. By the end of Pro DevOps with Google Cloud Platform, you will be able to deploy, maintain, and monitor a real application with GCP. What You Will Learn Build and deploy applications and services using DevOps on Google Cloud Platform Maintain a complete continuous integration (CI) and continuous delivery (CD) pipeline Use containerization with Docker and Kubernetes Carry out CD with GCP and Jenkins Create microservices with Jenkins, Docker, and Kubernetes Monitor your newly deployed application and its deployment and performance Set up security and manage your network with GCP Who This Book Is For Developers and software architects who want to implement DevOps in practice. Some prior programming experience is recommended as well as a basic knowledge of a Linux command-line environment.

The world of pricing has been changing at a fast pace. There has been a development of new dynamic pricing strategies, an explosion of new pricing tactics, and a focus on smarter buyers. This book focuses on those developments and highlights new perspectives for pricing strategies.

This book provides business owners and practitioners with a comprehensive and pragmatic guide to pricing, which lays out the essential steps to professionalizing pricing from day one all the way to a more mature stage. It not only details the key activities leading to result-driven pricing strategies and execution but also addresses the most important pillars of good pricing governance. To do so, the book covers a broad range of pricing topics relevant at different stages of business evolution, e.g. determining the starting point of the pricing journey, identifying unique selling propositions, gauging willingness to pay (WTP), conducting effective customer profiling, improving promotions, and managing distribution from a pricing standpoint. The book fills a gap in the current pricing literature, which largely consists of descriptive and retrospective narratives cataloging past pricing strategies and tactics that never delve into the underlying rationale and methodologies. It provides readers with clear, actionable insights on how to price their own products and services.

High population growth, informal settlements, and organizational and financial mismanagement represent major challenges for the water supply in many cities in developing countries. This book contributes to solving those problems by identifying systematic shortcomings and proposing solutions to improve the financial conditions in two representative cities: Hyderabad and Varanasi. Serious improvements are necessary for the further development of the water supply and sanitation networks in these areas. Pricing Urban Water offers a theoretical introduction to economics of the water sector, including the theory of water pricing and tariff systems, combined with detailed analyses of the water supply and sanitation infrastructure as well as of the municipal suppliers of Hyderabad and Varanasi. Introducing a method for estimating future water production costs in both cities serves as the basis for a tariff revision, which is put forward as one solution to improve the poor financial conditions both suppliers are in. Besides the revision of the tariff systems, some considerations on how to supply and charge urban poor and on the inclusion of private borewells in the tariffs are part of the discussion. Changes in both the organizational structure of the service providers and in the current delivery and use of the services are presented as further solutions to the problems in this sector.

This book highlights essential concepts, models, and processes that help those responsible for making pricing decisions – whether professionally or privately – to effectively engage in product pricing activities. Novel, straightforward and clearly structured, the Blackblot Market-Value Pricing™ Model (MVP Model), introduced in this book, employs a market-value-centric pricing process that offers step-by-step guidance on the managerial decisions that help determine a product’s price. This intentionally succinct, highly readable, and practical book provides practitioners with the knowledge and tools they need in order to approach pricing activities in an organized and efficient manner.

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